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In the business of green marketing on the internet, "premium" identities are very valuable, and have particular characteristics. For example, the names are memorable, or may contain words that are regularly searched on engines such as green, earth, maids or keywords that help the name gain a higher ranking. If a company builds a brand around a name to which it does not own the name, it can end up directing traffic to another owner's site.
Green Cleaning Quick Facts
Harmful chemicals are prevalent not only in general consumer cleaning products but also in foods, cosmetics, home construction, clothing and many industries. In the average American home, around 63 synthetic chemical products can be found. This equates to approximately 10 gallons of hazardous chemicals. By using more ecologically-friendly products, including green cleaning formulations and products, consumers may be able to reduce human health risks by reducing exposure to these and other harmful chemicals.
