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In the business of green marketing on the internet, "premium" identities are very valuable, and have particular characteristics. For example, the names are memorable, or may contain words that are regularly searched on engines such as green, lawns, or keywords that help the name gain a higher ranking. If a company builds a brand around a name to which it does not own the name, it can end up directing traffic to another owner's site.
EcoFriendly Quick Facts
Environmental preservation, chiefly in the United States, is viewed as the strict setting aside of natural resources to prevent damage caused by contact with humans or by certain human activities, such as logging, mining, hunting, and fishing. It is different from conservation; conservation allows for some degree of industrial development, albeit it within sustainable limits. Regulations and laws may be enacted for the preservation of natural resources.
